We create stunning games that help our clients reach audiences across digital platforms.

client: Sony

agency: Tonic

Sony and Tonic asked us to come up with some original game concepts for their pan European Christmas game.

Our solution was to build a wobbly Christmas tree, fill it with Sony products and see how Santa copes getting it all to balance.

The game generated millions of plays in a short, 3 week run and added several hundred thousand new users to the Sony database.